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IGBOWOOD, art reform of Igbo culture - Mazi Ezenwafor Odera P.I

In a chat with LaryzoneBlog, Mazi Ezenwafor Odera P.I gives out an exclusive introduction of his self inspired movie industry, which is tended to reinstate the Igbo culture.

Read below:

Greetings.......

Igbo Project and the Actualization of Igbo indigenous film industry termed ‘IGBOWOOD’, is possible. Before I go deep, I wish to first of all give some brief history about the film industry.

Let me start with the American film industry which is the world film home, known today as Hollywood. Hollywood is a district in the central region of Los Angeles, California, in the United States. It is notable for its place as the home of the entertainment industry. Its name has come to represent the motion picture industry of the United States. The word "Hollywood" came into existence when Mr H. J. Whitley who is also known as the "Father of Hollywood" coined this name in reference to a native plant with bright red winter berries that resemble Holly and the name "Figwood" was to be used to name the area due to the surrounding number of fig trees. Both these names got combined and became Hollywood.

Here in Nigeria, the history of film itself; notably in the late 19th century, peephole viewing of motion picture devices were used to view films. After the decline of the Golden era, Nigerian film industry experienced a second major boom in the 1990s, supposedly marked by the release of the direct-to-video film Living in Bondage (1992); the industry peaked in the mid 2000s to become the second largest film industry in the world in terms of the number of annual film productions, placing it ahead of the United States and behind only India. This resulted to the naming of the Nigeria film industry: Nigeria + Hollywood = NOLLYWOOD.

 Just like we have film industries like, Bollywood – After Hollywood, Indian movie industry is considered to be the biggest in the world. The largest part in the Indian movie industry is located in Mumbai, popularly known as Bollywood – Bombay + Hollywood.

Ollywood – Oriya Film Industry in India.
Tollywood – Telugu Film Industry (more popular) but it was originally termed for West Bengal Film industry after Tollygunj and Bollywood in 1932 by Wilford E. Deming in American Cinematographer. The name is referred to as the first Hollywood inspired name.

Mollywood – The term refers to the Malayalam film industry in India.
Punjwood – Punjabi language movie industry in India.
Sandalwood - Kannada language film industry in Karnataka, India.
Sollywood – Sindh language movie industry in India.

Now, with the brief study given to you above, you will see that there is need for the Igbo nation to start our own film industry. As you all know, the word "wood" in major film industries are a result of naming them as a combination of two words, PlaceName+Hollywood being the centre of film industry in the world. This bring us to the suggestion of the name Igbo + Hollywood = IGBOWOOD.

"Igbo" represent our Igbo nation, language and culture and "Wood" represent the film industry Hollywood.

It is time to announce our presence in the world’s film industry.

So far, I won’t say I am blind not to have noticed the production of Igbo language film under the auspices of Nollywood of Nigeria which is our country’s film industry, but we will not fail to look into our own indigenous film industry.

You most know that Indigenous films deal with important moments in indigenous history without any whitewashing. They provide an indigenous perspective on stories that tend to be overlooked by history. Indigenous film can also be a means of expression for Indigenous experience and Indigenous culture.

After almost a century of silence as a creative voice in screen culture, Indigenous filmmakers have, within a generation, become a vibrant presence in the centre of filmmaking in the world.

Igbowood films will jump from depicting Indigenous peoples through racist clichés to Indigenous creatives using film and television to document their cultures, promote social change and to entertain, thus entering the mainstream.

As you all know that film medium appears to have the most universal appeal and impact when compared to other media.

Igbowood Films will stand as the most powerful media for fostering cultural awareness and tell stories of past event, present event and future event.

What makes indegionus film the major cultural force is a combination of different factors which includes uniqueness of film as an art form solemnly dependent on modern technologies, the use of film as a communication medium principally to entertain, instruct, subjugate, persuade and propagate and of course the overall social, political, economic and educational needs of the contemporary word that are deeply dependent on communication in its various forms, films inclusive.

Igbowood will play a role  in Preserving Culture, It is a documentary of the consciousness of culture.

Galvanizing or fusing all forces into a concrete charger that reconstruct the mind of the people . It's  a custodian of the people’s primordial consciousness.

Therefore Igbowood as an indigenous film industry will liberates, exposes, unites, reproaches, reprimands, scores and can applaud and attract attention, either for positive or for negative reaction.

This will make it to stand out as unique from other form of mass media. Our culture is fast eroding into oblivion.

There is an urgent need to uphold these cultures visually through films to avoid extinction by civilization.

Though radio and television may be used for the same purpose, film has an edge over the rest because it has the ability to enter into direct communication with the people and reach the nook and cranny of the country.

Igbowood film create an inexplicable bond between itself and the audience as the audience willingly suspends disbelief when viewing a film.

It will also employs the concept of ‘’verisimilitude’ or realism in the narratives, this will capture the audience mind and value in totality.

The power of film on its audience makes it a viable tool for preserving culture.
Nigerian film makers can reposition Nigeria.

 "Igbowood" stands as the Igbo indigenous film industry , that is out to Promote , Document, Unite, Educate, & Empower  the indigenous people of Igbo land.
The creation of Igbo film market, outlet, cenima, conference, summit and festives under Igbowood has been kicked off...

Igbowood governing body has been set up to March and move forward the industry to the next level.

Right now we're existing in all South East State, Abuja, Port Harcourt, Lagos, South Africa, Ireland and America.

In Igbowood we are working with professional starting from the director down to the members .

Membership into Igbowood is still on but before one can be granted a member he or she most be able to show his ability to move the body ahead.

We are still calling on other great Igbo film maker to join us to stand Igbowood.
We are inviting you our Honorable and distinguished son's of the soil to Support, Encourage and Invest in this Cause for this Is an Our Project. 
 "IGWEBUIKE"

Thanks
Mazi Ezenwafor Odera P I
(Dikendigbo)
Director Igbo Project.
And
President Igbowood world wide

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